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Don’t reach for the stars

The goal was simple. Spell the words correctly and the gold star was mine. Get it right the next week and I’d be looking at two stars. Being slightly competitive I underwent a strict training regime....

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“The Give and The Get” of Ogilvy PR

The experts call it an Employee Value Proposition, but for Ogilvy Public Relations’ CEO Kieran Moore it’s “the give and the get.” Moore unveiled the company’s EVP on Tuesday (April 23), explaining to...

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High turnover quickest way to the bottom

Kieran Moore  From:The Australian  April 29, 2013 12:00AM A RECENT article in The Australian’s Media section spoke of how entry-level salaries in the advertising industry were paying no more than they...

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